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Our Firm

Herndon Capital Management (HCM) is an institutional investment management firm specializing in domestic and international equity strategies. Founded and registered with the SEC in 2001, the firm is an affiliate of Atlanta Life Financial Group (ALFG), a financial services firm founded in 1905. The firm began managing assets in June 2002.

Serving a variety of institutional clients, HCM focuses on domestic and international funds. These funds serve to help balance the sectors of public pension funds, endowments, and other institutional assets. 

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History of Our Name

Alonzo Franklin Herndon founded what is currently Atlanta Life Financial Group in 1905. Overcoming much adversity, Herndon began his successful entrepreneurial track owning and operating a barber shop, the only African American business located on historic Peachtree Street in 1902. Also revered for his philanthropic endeavors, Alonzo Herndon became Atlanta’s first African American millionaire. With a similar drive for business success, Herndon Capital Management is proud to share his name. Carrying on his legacy is an integral part of the culture of Herndon Capital Management.